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evaluating advertising claims Archives - Taylor Made Science

EnergyPhysics

Teaching Kids about Consumerism and Conservation

Let's face it, the advertising world targets your kids every day. What child hasn't been disappointed after saving for months for a toy, only to find it doesn't measure up to what the commercial promised? In my science classes I teach my students how science can be used to objectively test claims made by advertisers . . . in other words, how to be wise consumers. Here's a fun idea that actually came from one…
Cheryl Taylor
June 1, 2014